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- Tuesday, 31 October 2023 00:00
Yael Ben-Ari
Senior Product Manager, Microsoft- 15:45-16:00
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- https://www.linkedin.com/in/yaelbenari/
| Navigating SMB Waters with Enterprise Ship |
The Microsoft Security Group has been at the forefront of providing device security solutions for enterprises. However, when we identified an exciting new opportunity to expand our reach to the SMB (Small and Medium-sized Business) market, we suddenly found ourselves feeling like the new kid in town.
We needed to familiarize ourselves with the dynamics of a new ecosystem, adapt to the needs of a different market segment, and face the harsh reality of a crowded, incentive-driven market.
In this session, I will share how we handled this challenge, including cost reduction, pricing adjustments, refining feature sets, and changing sales strategies.
Join us as we explore the lessons we learned, strategies we employed, methodologies we used, and the best practices that enabled us to effectively penetrate a new market segment.
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1182 comments
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Sunday, 22 December 2024 17:01
posted by
Mostbet PL
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Wednesday, 18 December 2024 19:33
posted by
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posted by
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posted by
わずか
When herpes zoster attacks the nerve cells, it may well harm them, causing pain within the rash area that may linger years after the bodily evidence disappears.
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posted by
のんのんびより 怖い
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posted by
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posted by
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posted by
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The quest for Exegol ended in defeat for Exim; after Kiza was killed and he took full control of her body, Luke destroyed his mask before it may declare him as its vessel, ending the menace of Exim as soon as and for all.
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