Elena Levi

Senior Product Manager, AppsFlyer
  • 09:20

!Cognitive biases of the different stakeholders : Don't blame the data

As product managers, we rely heavily on gathering data in order to make product and business-related decisions. But even with the best intentions at heart, many times our decision-making is affected by inherent biases and preconceived notions - not by empirical data.

This is a universal pain across organizations. 

 

In this talk, we will reveal the most prominent cognitive biases and explore mitigation tips to make better data-driven decisions. From Sales to Marketing and from Support to Dev we'll dive into each stakeholder, cover the most painful bias, explore how it affects the product, and how to deal with them.

 

Written by  Read 1496916 times Last modified on Tuesday, 24 December 2019 22:43
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26539 comments

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    클럽, 술집, 노래방(가라오케)

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  • Comment Link Depobos Friday, 10 April 2026 16:22 posted by Depobos

    You actually make it seem so easy with your presentation but I find this topic to be really something which I think I would never understand. It seems too complex and extremely broad for me. I'm looking forward for your next post, I will try to get the hang of it!

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