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- Wednesday, 29 November 2023 00:00
Oren Lewkowicz
VP and Head of Collect & Review LOB, Cellebrite- 12:10 - 12:30
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How Competition forced us to expand our business
Cellebrite introduced a Premium solution in 2016 for selected customers with a very high price point.
2 years later a competitor came with an offering for a much lower and disrupted the market.
Learn how Cellebrite reacted quickly & changed the business model and leveraged its install base to develop a new offering that grew the adoption by X10 and boosted the ARR.
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