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- Tuesday, 31 October 2023 00:00
Yael Ben-Ari
Senior Product Manager, Microsoft- 15:45-16:00
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- https://www.linkedin.com/in/yaelbenari/
| Navigating SMB Waters with Enterprise Ship |
The Microsoft Security Group has been at the forefront of providing device security solutions for enterprises. However, when we identified an exciting new opportunity to expand our reach to the SMB (Small and Medium-sized Business) market, we suddenly found ourselves feeling like the new kid in town.
We needed to familiarize ourselves with the dynamics of a new ecosystem, adapt to the needs of a different market segment, and face the harsh reality of a crowded, incentive-driven market.
In this session, I will share how we handled this challenge, including cost reduction, pricing adjustments, refining feature sets, and changing sales strategies.
Join us as we explore the lessons we learned, strategies we employed, methodologies we used, and the best practices that enabled us to effectively penetrate a new market segment.
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1544 comments
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Friday, 18 October 2024 04:02
posted by
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Thursday, 17 October 2024 20:22
posted by
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Prevent or delay the unfold of fire, smoke and heat inside high threat areas.
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Thursday, 17 October 2024 19:51
posted by
イギリス eu離脱 投資
Who may argue with not having to work on the day after Christmas?
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Thursday, 17 October 2024 19:35
posted by
社会保険 負担額
McCracken, Harry (April 19, 2023).
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Thursday, 17 October 2024 19:13
posted by
台風を消す技術
Wisconsin's real estate market is experiencing a surge in demand, with housing prices and gross sales reaching report highs.
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Thursday, 17 October 2024 18:59
posted by
社会 経済 史 学会
The Camel Cash promotion ran from Oct.
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Thursday, 17 October 2024 18:50
posted by
長浜市 雪情報
But as you might anticipate from a philosophy that rejects the thought of overriding authority, anarchists have provide you with a dizzying array of visions for a way to realize a society that exists with out government or authority.
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Thursday, 17 October 2024 03:55
posted by
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Wednesday, 16 October 2024 19:33
posted by
日野 市 職員 採用
Before Islam got here into being Buddhism was the religion of Bactria, Parthia, Afghanistan, Gandhar, and Chinese Turkestan, because it was of the whole of Asia.
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Wednesday, 16 October 2024 19:17
posted by
岩泉 市
Burkhardt’s entrepreneurial talents. Its locomotives leaked, its infrastructure cried out for modernization, and its workforce suffered from the identical redundant crew bloat as the U.S.
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