Yoav Yechiam

Optimization and Analytics Specialist. Managing Partner , The Product Alliance

About the lecture:

The beauty of product intuition and why doesn't it work

"A good PM uses empathy to get into their user's head and drive their experience in the direction maximizing the product goals". But are we really as good as we think we are? In this lightning lecture we'll challenge YOU to test your intuition and prove once and for all what the 'data-driven' approach is full of... Enter at your own risk of disappointment.